MAC Prep + Prime and Quite Cute

Here are some new releases from makeup power house MAC.

M∙A∙C owns the primers category. Now they’re taking Prep + Prime further than ever. Use it under, over, during, after makeup application, and marvel at the ease with which it can accept concealer, cooperate with color.

And now, with NEW PREP + PRIME VIBRANCY EYE, P + P advances eyes, focuses potential. A lightweight, quick fix AND long-term solution for puffy, tired-looking creases and bags that targets the three main causes for dark under eye circles – pigmentation, visibly weakened capillaries and shadowing – while illuminating the eye area with optical effects for instant luminosity. Vibrancy Eye provides pick-me-up power and hydration. One step and you’re prepped for makeup magic. A wonderful NEW shaded highlighter debuts with this collection – PREP + PRIME HIGHLIGHTER is lush and cushioney, yet lightweight – in wonderful hues that provide a sheer wash of color to highlight, brighten and perfect. The click “pen” allows for exact application.

MAC Quite Cute. Available April 7, 2011 through May 2011.

I bet  this shoot was crazy fun!

QUITE CUTE via MAC Cosmetics:
“CUTE!” The most fanciful, fun and flattering compliment a young, modern trendsetter could ever want! Their version is the girliest kind of international glam possible, a style ride that combines postage-stamp-sized puppies with pixie swizzle-stick fashion and butterfly kisses for cute boys and even cuter shoes!

Cupcake icing colors, vintage romance, an ATM card with Hello Kitty on it – and a way of life that says “yes!” to everything adorable! Come on, get happy, with the multi-culti cutie, from Tokyo to Toronto to Paris with love! Pastel shades for Eye Quads, Lipstick, Plushglass and Nail Lacquer…And, due to popular demand, we’re completely cute-ifying three favorite Lip Pencil shades from last season that will join the fun and frolic. Flash! You’ll ♥ the Mineralize Blush with the sweet heart baked right into it. If it shines, shimmers and pops it’s completely, contagiously, cute!

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